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Starbucks Coffee – the History and Background of Starbucks Coffee

By on October 16, 2011 in Starbucks Franchise

While everyone recognizes the logo and knows of a local franchise, few people know where Starbucks Coffee got its name. The largest coffeehouse company in the world, Starbucks was named after the first mate in the book Moby Dick. There are more than 13,100 Starbucks stores in the world, spanning 40 countries. The stores [...]

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Spilling the Beans on a Coffee Franchise Business

By on October 13, 2011 in Starbucks Franchise

Demand is the name of the game! Coffee consumption as a whole has increased dramatically within the last 10 years. Specialty coffee is now common almost everywhere, whereas a few decades ago it was only found in the most chic of places. About five years ago, many savvy investors stood up and started taking [...]

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“Starbucks-China” Blend: A Slam Dunk Grande

By on August 11, 2011 in Starbucks Franchise

Admittedly, there are few genuine “can’t miss” propositions. But I’ve got one for you, Starbucks in China. Giant corporations being granted carte blanche in a totalitarian environment are reminiscent of an age when kings granted exclusive licensing for fur trapping. Starbucks has the product, the relationships, and with some nimble campaigning they’ll have the ubiquitous [...]

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